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HOSPITALITY OPPORTUNITIES Telephone, Video on Demand & Internet Access |
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Opportunities The highly competitive nature of the hospitality market demands delivery of a high level of customer satisfaction. However, hoteliers need to balance this against the additional costs which may be incurred in meeting these demands. With guests increasingly expecting to find high speed Internet access in the hotels they frequent, providing this with a Keyfort solution can be a cost effective way of increasing satisfaction without increasing costs. Customer Attraction & Retention Both business and leisure travellers now expect to stay connected wherever they are. Therefore efficient, easy to use high speed Internet access facilities are a strong tool in attracting new business. Meanwhile, existing customers record higher levels of satisfaction and make fewer complaints where high speed Internet access is among the facilities offered. Increasing Revenue Streams With a wide range of revenue generating options made possible by a well designed network system (guest room, meeting room, online advertising, ecommerce, VoIP, video on demand etc.) increased revenue is almost certain to result. For example, Hotel Melia Lima employed broadband access for a meeting of the Board of Governors of Inter-American Development. This not only increased the hotel’s revenue, but also helped to promote it on the world stage as a high quality venue, rather than just another place to stay.Higher Occupancy Levels Having a complete and easy to use Internet infrastructure in place attracts more guests and increases occupancy levels, as well as enhancing perceptions of the hotel brand. A fully connected meeting venue also generates increased revenue. Create Customer Loyalty Owning your own network solution enables direct communication with, and response to, your customers. It also avoids the problems of mixed messages and delayed responses which are inherent when using a network owned by a third party. Customers who feel their needs are efficiently and effectively catered for at a particular hotel are more likely to return there. Secure, always on broadband connectivity is one way to inspire such loyalty. Reduced Complaints Lack of Internet access or slow and difficult to use Internet service can be a major source of complaints from guests. Choosing a well designed Keyfort system based upon proven ZyXEL technology is an easy way to reduce complaints and increase satisfaction. Cost Effective Solution Keyfort, with its wealth of network design, implementation and support experience, gained with companies such as Regent Inns, uses proven leading edge ZyXEL technology to provide the system your hotel needs. In addition to quality, cost is an important consideration, so with the appropriate network design, in most cases the existing hotel telephone wiring can be used to deliver high speed Internet access to where it is required. An example of which is shown in the diagram below. Efficient Installation With a system sympathetically designed to meet the hotel’s need and existing telephone wiring infrastructure, installation can be completed efficiently with minimum impact on room availability. Keyfort uses a formal Project Management approach and all work will be scheduled and agreed with you prior to commencement of installation. |
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